AI Insights · Timothy · April 2023
Top 5 Free to Play Games in Brazil Q1 2023
Discover the performance trends of the top 5 free-to-play games in Brazil during Q1 2023, with insights on downloads, revenue, and active users.
In the first quarter of 2023, the free-to-play gaming market in Brazil saw significant activity, with Roblox, Free Fire: 7th Anniversary, Hay Day, Subway Surfers, and Stumble Guys leading the charge. Here are the key trends observed for each game:
Roblox Roblox experienced a notable decline in weekly revenue, starting from approximately $519K at the end of December to around $287K by mid-March. Downloads peaked at 849K in the week of January 23, before stabilizing around 415K by the end of March. The game maintained a strong active user base, averaging around 18M weekly active users throughout the quarter.
Free Fire: 7th Anniversary Free Fire: 7th Anniversary saw a consistent decrease in weekly revenue, from $421K in late December to approximately $171K by the end of March. Downloads showed a downward trend, from 607K in late December to 376K by the end of March. The game also saw fluctuations in active users, with a peak of 15.4M at the end of December, dropping to around 12M by the end of the quarter.
Hay Day Hay Day demonstrated a steady increase in weekly revenue, starting at $44K in late December and peaking at $137K in late February, before settling at around $90K by the end of March. Downloads saw a significant spike in January, reaching 789K in the week of January 23, before declining to 133K by the end of March. Active users also saw a rise, peaking at 1.5M in early February, and then gradually decreasing to around 1M by the end of the quarter.
Subway Surfers Subway Surfers had relatively stable weekly revenue, fluctuating around $3K to $4K throughout the quarter. Downloads peaked at 477K at the end of December and remained consistent, averaging around 330K weekly downloads. Active users showed a decline from 24.3M at the end of December to approximately 15.9M by the end of March.
Stumble Guys Stumble Guys started the quarter with weekly revenue of $120K, which saw minor fluctuations, ending at around $117K by the end of March. Downloads showed a downward trend, from 348K in late December to 246K by the end of March. Active users also saw a decrease, from 1.37M at the end of December to around 1.05M by the end of March.
These insights highlight the dynamic nature of the gaming market in Brazil. For more detailed analytics and insights, visit Sensor Tower.